In celebration of the Play Football Initiative, the Buffalo Bills hosted a number of activations during the Bills vs. Panthers pre-season game celebrating youth and Girls flag football including youth flag players from Sweet Home Girls Flag, RedZone NFL Flag, and Youth Advantage Flag holding the player introduction banners, coaches from Syracuse, Rochester and Buffalo being recognized as a part of the Varsity Girls Flag Coach of the Week and Year program, and a High School All Star Girls Flag Football Scrimmage featuring coaches and players from all of the local Sectional Championship winning teams. This gallery is presented by Kaleida Health.

The Buffalo Bills and Delta Air Lines handed out 150 backpacks to kids from the Ken-Ton YMCA with help from Bradley Chubb and Sam Franklin Jr. This gallery is presented by Delta Air Lines.