On October 30, all eyes were on NBC's Sunday Night Football for the matchup between the Buffalo Bills and the Green Bay Packers, which delivered its largest Week 8 audience since 2015 of approximately 21.0 million viewers.
That 2015 SNF Week 8 matchup, which attracted 23.1 million viewers, featured Aaron Rodgers and the Packers against Peyton Manning and the Denver Broncos.
Those 21 million viewers tuned in to NBC TV, Peacock, NBC Digital, and NFL Digital platforms and topped last year's Week 8 SNF viewership between the Dallas Cowboys and the Minnesota Vikings by 24%.
Bills-Packers also topped last season's Week 8 SNF live-streaming viewership by 34%, led by Peacock. Across streaming platforms, the game registered an average minute audience of 1.2 million viewers.
The national TV household rating from this past Sunday night of 10.6/27 was also up 22% from last year's Week 8 matchup (8.7/20).
Bills are off to a 6-1 start to the season - the team's best record since 1993.
Buffalo Bills vs Green Bay Packers, Week 5, October 30, 2022 at Highmark Stadium.
Buffalo Bills quarterback Josh Allen (17) and Green Bay Packers quarterback Aaron Rodgers (12) embrace following an NFL football game on Sunday, October 30, 2022 in Orchard Park, New York. (Kathryn Riley/NFL)
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills linebacker Von Miller (40) is interviewed following an NFL football game against the Green Bay Packers on Sunday, October 30, 2022 in Orchard Park, New York. (Kathryn Riley/NFL)
Buffalo Bills wide receiver Stefon Diggs (14) waves to the crowd following an NFL football game against the Green Bay Packers on Sunday, October 30, 2022 in Orchard Park, New York. (Kathryn Riley/NFL)
Buffalo Bills wide receiver Stefon Diggs (14) waves to the crowd following an NFL football game against the Green Bay Packers on Sunday, October 30, 2022 in Orchard Park, New York. (Kathryn Riley/NFL)
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills wide receiver Stefon Diggs (14) signs a fan's poster following an NFL football game against the Green Bay Packers on Sunday, October 30, 2022 in Orchard Park, New York. (Kathryn Riley/NFL)
Buffalo Bills wide receiver Stefon Diggs (14) leaves the field following an NFL football game against the Green Bay Packers on Sunday, October 30, 2022 in Orchard Park, New York. (Kathryn Riley/NFL)
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
Buffalo Bills vs Green Bay Packers, Week 8, October 30, 2022 at Highmark Stadium.
